Pay-per-click Advertising is where you pay every time a user clicks on your ad within a search engine, sounds simple right?
Well maybe not, first you need to know your targeted demographic that you want to bring to site, then you need to consider what they’re typing into a search engine to find the product or service you are offering. Once you have this information and a selection of wonderful keywords, you’re ready to target your new clientele.
But what about when they get to your website?
Well you’ll need to ensure that your landing page is properly optimised to turn the visitor into a customer and if the page is properly optimised for the keywords correctly, you’ll even benefit from paying less per click but still rank higher within the paid advertising.
A Pay-per-click advertising campaign is a great way to get targeted traffic to your website. These are sponsored links, generally shown at the top of a search page and to the right side of a page. Our PPC campaigns will quickly promote your business, products and services to the online market seeking the solutions you have to offer, bringing more visitors to your website giving you the opportunity to turn them into customers.
PPC & Search Engines we manage;
So if you’re looking to run a PPC Advertising Campaign and require some assistance, get in touch with Optimise Online.