Whiteroom Finance
Our team have helped Whiteroom Finance expanded their site from a simple one-pager, to a large professional website which has had a huge positive impact
Clear Choice Pool Fencing (CCPF) is a family owned and operated company who have been in the fencing industry since 2002 and specialising in Glass Pool Fencing since 2009. Genuinely passionate about providing a personalised service, Clear Choice have established a trustworthy name in the fencing industry.
Clear Choice owner, David, approached our team at Optimise Online in 2022, after being referred our way by Perth Web Design (PWD). He was predominantly seeking help with Google Ads and our team were more than happy to help.
An initial investigation led us to quickly discover that the CCPF website was underperforming, plus a separate Shopify site was required just to sell their fencing products. The original overarching site was unable to support the Shopify platform, leading to confusion and poor user experience. As we know, poor user experience on a website leads to high bounce rates, ultimately resulting in little to no conversions.
Additionally, David was unfortunately paying retainer fees for a service wasn’t receiving. He endeavoured to attack Google Ads himself, quickly discovering he needed a helping hand to navigate the often-complex digital space.
In July 2022, Optimise Online built and launched a new website for Clear Choice Pool Fencing which is WooCommerce, built on WordPress. We chose to build the new site on WooCommerce for simple website integration and where we could focus on SEO content to produce keyword relevant results for users.
In addition to the new website, we also provide Clear Choice with some of our other services including Facebook Ads, Google Ads, Social Media Posting, and SEO and have proudly seen some great results.
“We have grown exponentially from the work we have done together. My business is busier than it’s ever been, and I love the success we’ve had! In 2023 we were actually able to turn our ads off twice throughout the year, yet still received 60+ leads during that time through organic SEO.” – David Czynski
has seen an increase in:
“I’ve never had a company be able to do everything I want to do all in the one place, so efficiently and successfully.” – David Czynski
Our partnership with Clear Choice Pool Fencing has meant for the first time since establishing the business, David was able to take some well-earned time off in 2023 and spend time with his family for sporting events and to enjoy the holiday season before diving into 2024 with a fully booked January.
With the successful results of Clear Choice Pool Fencing, David has branched the business to create Clear Choice Temporary Fencing, providing temporary solutions for homeowners and businesses in the construction stages of a project.
Thank you David for partnering with our team, we look forward to our continued collaboration and success.
**Listed are a combination of previous and current services for Clear Choice Pool Fencing.
Our team have helped Whiteroom Finance expanded their site from a simple one-pager, to a large professional website which has had a huge positive impact
When WestOz came on board with Optimise Online, we began with a three-month strategy and developed a plan to improve the SEO elements within their
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